Based on 18 years of research by our founders and 20+ peer-reviewed publications, Aktiia is the world's first continuous blood pressure monitor. We now have the largest and most comprehensive BP dataset in the world, and are the only solution able to show time in range for blood pressure. This unique dataset enables us to create predictive insights that will transform the full continuum of care for hypertension.
As the first executive hire after founding, I built and executed Aktiia's go to market strategy. Key results include:
Ensured product/market fit of SaaS platforms and apps for patient, provider, & research users
Launched over the counter direct to consumer sales in 7 European countries (CE Mark, Class IIa medical device)
Launched enterprise sales across Europe, and secured paid contracts with 16 providers, 4 major payers, and 9 multi-national pharma companies and CRO's in the first year of B2B sales
Consistent 300% YoY revenue growth, 50k+ units sold, 150M+ datapoints collected
Negotiated major technology integration partnerships
Built sales, growth, marketing, and business development teams
Ran strategic planning for the entire org, including annual and quarterly reviews and setting of KPI's and targets
Ran cross-functional initiatives across commercial, product, R&D, engineering, ops, finance, regulatory & quality to achieve key business goals (increase margin, launch new territories, etc)
Worked with CEO & founders to raise over $50M in funding
